A product mockup is a model of what your final product will look like. Product mockups are frequently used to present a final product in a real-life context. You can use product mockups to get feedback on a product concept before mass production or in a presentation to administrators, stakeholders, or investors.
Anatomy of a Product Mockup
A product mockup takes a wireframe, or initial product construct that communicates functionality and user interface, and adds design and content. has a few key elements you should consider.
1. Content layout.
Particularly important for digital representations of physical products like print-on-demand items, you’ll want to make sure the layout of the content, whether it’s an image or lettering, is representative of the final product.
2. Contrast.
When you create a mockup, you’ll want to use color in the same way it will be used in the final product. This is particularly important for digital products or the way your products are represented online, because you’ll want to be cognizant of any contrast issues. Poor contrast can decrease legibility of your design.
3. Typography.
If your product includes typography of any sort, the mockup is the first place for you to experiment with different styles and sizes. Seeing typography in context will help you visualize the final product enough to understand if it accomplishes your goal.
4. Spacing.
In product mockups, you’ll want to use white space to your advantage. Adding a little open space around the actual product will help it stand out in a visually appealing way.
How You Can Create a Mockup?
You can create professional-looking mockups using design software like Adobe Photoshop or Illustrator. But nowadays you can also use online design templates.
1. Design software: Adobe Illustrator, Photoshop, and more.
For professionals or highly competent designers who have access to and are already familiar with these software programs, these are great options for producing high-quality mockups. However, the software is expensive — and there can be a big learning curve to use it efficiently.
2. Online design templates.
If you’re not a designer, never fear. Online design templates provide an easy way for non-designers to create mockups quickly and easily. The downside is that you’ll have to rely on your selected tool’s library of mockups. Look to use tools that have frequently updated libraries, and you’ll have a better chance of your mockup being differentiated from competing brands.
Conclusion
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